A) Consumers are more than twice as likely to purchase products promoted through greenwashing.
B) It is a production method where supplies are obtained and products are produced in accordance with sustainability values.
C) Public interest in and support for environmentally conscious behavior has resulted in a support for greenwashing.
D) When marketers promote nonexistent or minimally beneficial eco-friendly claims, they risk being perceived negatively.
E) It is a form of deviant acquisition behavior.
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Multiple Choice
A) They refrain from buying when they have financial constraints.
B) They feel anxious on days when they do not buy.
C) They indulge in shoplifting.
D) They tend to have high self-esteem.
E) They are characterized by chemical dependency.
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Multiple Choice
A) They do not feel shame or guilt about their addiction.
B) They believe they have the power to stop their addiction.
C) They believe that they must use a product or activity to function.
D) They do not become addicted to hedonic goods.
E) They refrain from repeated acquisition of goods if consumption is dangerous.
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Multiple Choice
A) Addictive behavior
B) Ethical sourcing
C) Conservation behavior
D) Greenwashing
E) Compulsive behavior
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Multiple Choice
A) using plus size models for their ads.
B) making size information more salient.
C) putting a smaller size on a larger sized item.
D) calculating the profitability of manufacturing different sizes.
E) putting up a chart that displays international sizes.
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Multiple Choice
A) Collecting personal information
B) Underage drinking
C) Compulsive gambling
D) Black markets
E) Recycling old products
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Multiple Choice
A) acquisition controversies
B) consumption controversies
C) disposition controversies
D) privacy controversies
E) advertising controversies
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Multiple Choice
A) ads promote unrealistic expectations about what products can do.
B) ads should be longer than programs.
C) television stations use a separator between the program and the ad.
D) television stations should not air ads within programs.
E) ads and programs do not contain any serious informational intent.
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True/False
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Multiple Choice
A) Research shows that consumers with high self-control consistently feel less satisfied when eating unhealthy foods than when eating healthy foods.
B) Consumers tend to underestimate the calorie content of foods they consume.
C) Consumers tend to perceive healthy foods as being tastier and more enjoyable than unhealthy foods.
D) Overeating is a minor problem in the United States.
E) When consumers are watching their weight, they tend to perceive food products that carry names associated with less healthy eating as tastier and more healthful.
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True/False
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True/False
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Essay
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True/False
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Multiple Choice
A) greenwashing
B) ethical sourcing
C) building self-esteem
D) overindulging
E) thrill-seeking
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Multiple Choice
A) social dilemma
B) temporal dilemma
C) greenwashing
D) addiction
E) ethical sourcing
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Multiple Choice
A) A tendency toward self-control has been associated with many forms of consumer theft.
B) Automobile insurance fraud and credit card fraud are forms of consumer theft.
C) Consumer theft is illegal but not unethical.
D) Consumer theft is a problem for nonretailers but not for retailers.
E) Purchasing many items that consumers do not need is a type of consumer theft.
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Multiple Choice
A) Exposure to ads often prompts children to step up requests to parents about buying products.
B) Youngsters, particularly those under seven years, are able to distinguish between an ad and a TV program.
C) Ads teach children to become less materialistic.
D) Children accurately understand that the purpose of an ad is to sell them something.
E) Exposure to ads helps children in understanding the persuasive intent better than the informational intent.
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True/False
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