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Allison is declining a request for a monetary contribution from a charitable organization to which her employer, BMI Industries, usually donates. Which of the following most effectively implies the refusal?


A) BMI Industries regrets that it cannot contribute this year, but the company hopes to be able to next year.
B) Although our profits are being reinvested in BMI Industries this year, we hope to be able to contribute next year.
C) Although we cannot contribute this year, we may be able to next year.
D) Unfortunately, we are prevented from contributing this year, but we may be able to in the future.

E) B) and C)
F) C) and D)

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Business communicators have many goals in conveying negative news. Which of the following is not a goal in communicating negative news?


A) Explaining clearly and completely
B) Maintaining friendly relations
C) Being fair
D) Demonstrating the company's superiority in the global marketplace

E) A) and B)
F) A) and C)

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All of the following are helpful tips to deliver a bad-news message personally in the workplace except


A) consider taking a partner if you fear a "shoot the messenger" reaction.
B) focus on the future and avoid discussing the past or the present.
C) think about timing and do not deliver bad news on a Friday afternoon.
D) prepare and rehearse; outline what you plan to say.

E) A) and B)
F) A) and C)

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Kenesha must respond to a negative comment written by a customer on Twitter. What advice should she follow?


A) Investigate the situation thoroughly before responding.
B) Admit that her company errored if the complaint is legitimate and try to remedy the problem.
C) Suggest a refund or a discount on future services.
D) Kenesha should follow all these tips.

E) None of the above
F) B) and D)

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In order to convey empathy and sensitivity for your receiver, you should always accept blame and apologize for the bad news.

A) True
B) False

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If your receiver might overlook the bad news, it is appropriate to use the direct strategy.

A) True
B) False

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You should never include resale or sales promotion material in a negative-news message.

A) True
B) False

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When calling a customer by phone to address a problem or disappointment, you should describe the problem and apologize, offer an explanation and resolution, and


A) follow up with a written message that documents the phone call and promotes goodwill.
B) suggest a face-to-face meeting to resolve any remaining issues.
C) come to an agreement on a refund or compensation.
D) provide resale information or promote products and services.

E) A) and C)
F) A) and B)

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Which of the following statements about the ethics of delivering bad news is most accurate?


A) Delaying the bad news in a message is manipulative.
B) The indirect strategy is unethical only if the writer intends to deceive the reader.
C) Using the indirect strategy is a way to hide the bad news from the reader.
D) Delivering bad news is a fact of life; consequently, you need not worry about ethics.

E) A) and D)
F) A) and C)

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When presenting the reasons for bad news , you should


A) use positive wording.
B) explain the reasons clearly and specifically without revealing confidential information or creating potential legal liability.
C) cite benefits to the reader or others.
D) All answer choices are correct.

E) A) and B)
F) A) and C)

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When delivering bad news, you should explain the bad news clearly to make your readers understand and, in the best case, accept the bad news.

A) True
B) False

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When you must deliver bad news to one person or a small group, you should usually


A) send a formal letter.
B) address the issue in a department meeting.
C) deliver the message in person.
D) wait at least one week so that you can formulate your thoughts.

E) B) and C)
F) C) and D)

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Although a reasons-first approach and tactful tone preserve friendly relations with customers, these techniques are not useful for bad-news messages inside an organization.

A) True
B) False

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Matt must send a refusal letter to Ryan, who recently interviewed for a job. Which of the following will be the best closing?


A) If you have any questions, Ryan, please do not hesitate to call me.
B) If you had the required five years' experience in social work, we could have included you in the final slate of candidates.
C) Again, Ryan, we truly regret being unable to offer you this position.
D) We wish you all the best in your job search.

E) A) and B)
F) None of the above

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Which of the following is the most important part of a negative message?


A) A positive, forward-looking closing
B) A neutral buffer
C) An explanation of the reasons for the bad news
D) The bad news itself

E) B) and C)
F) None of the above

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Which of the following statements about writing negative messages is most accurate?


A) Negative messages should never accept blame.
B) Negative messages are always best delivered via phone rather than writing.
C) Even experienced communicators are sometimes unsuccessful in meeting the goals related to negative messages.
D) Negative messages should be sent by the highest-level person in the organization.

E) A) and B)
F) None of the above

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In announcing negative news to employees, where should you place an alternative, when one exists?


A) The opening
B) The body
C) The closing
D) You should never provide an alternative in a bad-news message.

E) B) and D)
F) B) and C)

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Which of the following bad-news messages should be organized using the direct strategy?


A) An announcement of changes in business services
B) A layoff notice for a long-time employee
C) A denial of benefits on an insurance claim to an angry customer
D) A notice of an unexpected plant closure to the city council and mayor

E) None of the above
F) B) and C)

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A buffer is a device to reduce shock or pain.

A) True
B) False

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Maya has decided to apologize briefly in the buffer of her bad-news message to a client. Which of the following is the best apology?


A) We know that you rely on your espresso machine to function properly.
B) We apologize for any inconvenience this may have caused .
C) We sincerely apologize for the problems you experienced with your espresso machine. To prevent recurrence of this problem, we will recalibrate the heating element at no charge to you .
D) It is unfortunate that you are unhappy with your espresso machine .

E) B) and D)
F) None of the above

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