A) It refers to the active ownership of a foreign company or of overseas manufacturing or marketing facilities.
B) It refers to the sale of an exported product at a price lower than that charged for the same or a like product in the ''home'' market of the exporter.
C) It refers to a form of trade in which all or part of the payment for goods or services is in the form of other goods or services.
D) It refers to a system in which prices of different currencies move up and down based on the demand for and the supply of each currency.
Correct Answer
verified
Multiple Choice
A) It can sell the same clothes it sells in its home country in the other countries.
B) It can modify its Web site according to the foreign countries' cultures.
C) It can limit personal selling to buyers in the foreign countries.
D) It can solely rely on free translation software to translate slogans and instructions.
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verified
Multiple Choice
A) product invention
B) promotion adaptation
C) global marketing standardization
D) product adaptation
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verified
True/False
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verified
Multiple Choice
A) global marketing localization
B) product adaptation
C) mass customization
D) global marketing standardization
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verified
Multiple Choice
A) The European Union (EU)
B) The World Trade Organization (WTO)
C) The North American Free Trade Agreement (NAFTA)
D) The International Monetary Fund (IMF)
Correct Answer
verified
Multiple Choice
A) Both act as hired purchasing agents for foreign customers operating in an exporter's home market.
B) Both live in foreign countries and assist in international trade.
C) Both assume all risks associated with selling a manufacturer's product in the international market.
D) Both allow manufacturers to retain title for products.
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verified
True/False
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verified
Multiple Choice
A) It keeps its research team in close proximity.
B) It faces increased shipping and transportation costs.
C) It outsources its manufacturing jobs to other countries.
D) It faces a lot of production delays.
Correct Answer
verified
Multiple Choice
A) The past decade has witnessed an abundance of natural resources.
B) Petroleum is the only natural resource that affects international marketing.
C) Vast differences in natural resources result in minor shifts of wealth among countries.
D) Steep declines in the price of oil had a negative impact on America's oil producers.
Correct Answer
verified
Multiple Choice
A) The company is overlooking the threats posed by foreign companies in Lumberne.
B) The packing of frozen foods is outsourced to other countries.
C) The company is not competitive in its home country.
D) Geographic and political barriers are irrelevant to the company's business decisions.
Correct Answer
verified
Essay
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verified
View Answer
True/False
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verified
Multiple Choice
A) They do not have a controlling interest in the firm.
B) They possess the lowest potential risk.
C) They have the highest potential reward.
D) They have a small minority interest in the foreign firm.
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verified
Multiple Choice
A) Increased corporate growth
B) Chances of increased production delays
C) Rising wages in the developing world
D) Improperly designed parts and products in foreign countries
Correct Answer
verified
Multiple Choice
A) Both involve joining with a foreign company to create a new entity.
B) Both depend heavily on contract manufacturing.
C) Both are free from government interference.
D) Both are free from risks.
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verified
Multiple Choice
A) They sell products only in one country.
B) Their top executives and core corporate functions are in different countries.
C) They operate an entire line of business in another country.
D) They set up foreign subsidiaries to handle sales in one country.
Correct Answer
verified
True/False
Correct Answer
verified
True/False
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verified
Multiple Choice
A) It occurs when government efforts stifle imports or investment by foreign corporations.
B) It occurs when several countries agree to work together to form a common trade area.
C) It occurs when a trade agreement dramatically lowers trade barriers across the world.
D) It occurs when a domestic firm joins with a foreign company to create a new entity.
Correct Answer
verified
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